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Boehringer Ingelheim gave it to Sprout Pharmaceuticals, a company that exists almost exclusively to get flibanserin onto the market.Flibanserin, sold under the trade name Addyi, is a medication approved for the treatment of pre-menopausal women with hypoactive sexual desire disorder (HSDD).

But Valeant then announced it was severing ties with Philidor, leaving the drug without a distributor.And Viagra, which can lead to side effects like dizziness and nausea, does not carry a black-box warning.A drug intended for men, the impact of Viagra on women and female.Sprout also added 12 regional managers and nearly 150 sales representatives.

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At the same time, decisions made by Valeant were undermining Addyi, the former employees said.Six former Sprout employees said the money helped pay for two national sales directors, including one who had sold Viagra when it went on sale in 1998.

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James Simon, professor of obstetrics and gynecology at The George Washington University School of Medicine, who also tested the drug.

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On Monday, Valeant dismissed the entire sales force behind the drug and said it planned to reintroduce Addyi this year.Get Generic or Brand Pills (cialis, viagra, amoxil, prednisone, propecia) Online.But in 2010 and 2013, the F.D.A. rejected the drug for that use, saying the side effects, including nausea and dizziness, outweighed the benefits.Women, for instance, would need to take it every day and abstain from alcohol.

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Feminism and Fairness Addyi, known to scientists as flibanserin, is thought to work by changing the balance of certain brain neurotransmitters like dopamine and serotonin.Focused on mobile media and advertising global best practices from the top global brands and agencies.

They also say they did not have access to many of their standard sales tools, including basic promotional materials like wall posters and brochures.

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Sprout also pledged to refrain from advertising the drug directly to the public for 18 months.Those doubts did not deter Robert and Cindy Whitehead, a husband-and-wife team who formed Sprout Pharmaceuticals and bought the drug in 2012.Within weeks of the deal, Valeant went from investor idol to pariah as its business model of buying older drugs and raising the prices attracted international scorn.The drugmaker is using a scale called the Female Sexual Function Index.

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NYTimes.com no longer supports Internet Explorer 9 or earlier.A Marketing Mess In their letter to Valeant, angry Sprout shareholders asked the company to explain its actions. Jonathan D.Chase Office Interiors offers premium brand furniture in the widest possible selections, to create the office designs that truly inspire.Ackman is agitating for change and has secured his own board seat.FDA is asking the experts to decide whether trials involving nearly 4,000 women show the drug actually works as intended, and works safely.In clinical trials, women taking the pink pill reported having about one more sexually satisfying experience per month than those taking a placebo.The experts told the FDA committee that these issues can be dealt with by taking the pill at bedtime.

What You Need To Know About The New Female Libido Pill. the makers of flibanserin have been attempting to convince the FDA to. similar to what Viagra does for.Drugmaker Boehringer Ingelheim originally tried to get it approved and gave up in 2010 after the FDA rejected it twice.Valeant has acknowledged that sales of Addyi have not lived up to expectations and that it plans to invest more in the drug.

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The former employees would speak only on the condition of anonymity either because they had signed nondisclosure agreements or because they feared that being identified would jeopardize their future in the industry.

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The committee will vote Thursday afternoon whether to recommend the drug.There were questions about its effectiveness and convenience.

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In addition, Sprout prepared pamphlets and other marketing materials and enlisted doctors as expert speakers for Addyi.The hunt for the first medical boost for female desire offers a case study in how drug makers are dealing.

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